Our rare, raw, wild crafted purple sea moss is imported fresh from the remote Caribbean island of St. Lucia. It’s classified as a super food because of it’s mineral rich, life enhancing nutrients. It contains 92 minerals out of the 102 needed the body needs to function at optimum performance. Sea moss is a naturally potent source of calcium, magnesium, Iron, B vitamins, amino acids and a whole host of minerals, vitamins and antioxidants. The purple sea moss is meticulously harvested and dried to lock in its color and health boosting phytonutrients! Users will notice the purple moss will have a much stronger oceanic smell and taste vs. gold sea moss. Due to the careful process of it being harvested to maintain its color, the sea water is not rinsed off so users may notice a light coating of dried salt on the surface. This is normal as it is just dried saltwater. Absolutely nothing is added to the sea moss. 100% NATURAL.